How to Create a Diverse Customer Base

A business viewpoint article, authored by Greg Conder, was recently published in the Tulsa World.  For the full article, please click here Below are some practical ideas to diversifying your customer base. Review two or three years of shipments, service orders or invoices.  Are all of the customers truly in the same industry segment?  Were…

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3 Key Leadership Traits for Small Business Owners

There is a great deal of information on traits or qualities of a great leader and leadership. A few minutes of internet research revealed a list of about 30 characteristics. If you read a couple of books on leadership, you could add even more. One of the many ways that we assist, coach and advise…

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Small Business Strategic Planning

Strategies and goals can give you and your business a pathway to success.  Yogi Berra said “if you don’t know where you are going, you’ll end up someplace else”.  Market, industry and other conditions can change quickly, so it is difficult to develop a strategy that is 100% guaranteed to succeed.  A strategic plan is…

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Time Management for Small Business Owners

“Time is money” is a familiar phrase.  Time is like money in that it is valuable and it should be budgeted, tracked and used efficiently.  Time is not like money because it can’t be saved or borrowed.  Also, everyone has the exact same amount of 24 hours per day.  You can’t save 12 hours today…

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The System of Business

One of the many sayings of Dr. Russell Ackoff, an organizational management expert, is “a system is not the sum of its parts, it’s about their interactions”. Business is a system. Business can generally be divided into 3 main sections: marketing & sales, operations and financials. Of course these sections have overlap and can affect…

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